Privacy Policy.
Effective: 1 January 2026 · Last updated: 1 April 2026
1. Data We Collect
We collect information you provide directly (name, email, shipping address, payment details), data generated through your use of our platform (browsing history, search queries, device interactions), and technical data (IP address, browser type, operating system). Payment data is processed by our PCI-DSS certified payment provider and never stored on our servers.
2. How We Use Your Data
Your data is used to process and fulfill orders, provide customer support, send transactional communications, personalise your browsing experience, improve our services through analytics, and comply with legal obligations. We do not use your data for automated decision-making that significantly affects you without your consent.
3. Data Sharing
We do not sell, rent, or trade your personal data to third parties. We share data only with logistics partners (DHL, UPS) for delivery purposes, payment processors for transaction handling, and cloud infrastructure providers bound by data processing agreements. All third parties are contractually obligated to protect your data.
4. Cookies
We use essential session cookies required for the platform to function, analytics cookies (opt-in) to understand how our site is used, and preference cookies to remember your settings. You can manage cookie preferences at any time via our Cookie Settings panel. See our full Cookie Policy for details.
5. Your Rights (GDPR)
Under the General Data Protection Regulation, you have the right to access your personal data, request correction of inaccurate data, request erasure ("right to be forgotten"), object to or restrict processing, data portability, and to lodge a complaint with a supervisory authority. To exercise any right, contact privacy@brio.eu. We respond within 30 days.
6. Contact
Data Controller: Brio Electronics AB, Strandvägen 7A, 114 51 Stockholm, Sweden. Privacy enquiries: privacy@brio.eu. For urgent matters related to data breaches or rights requests, please include "GDPR REQUEST" in your subject line.